Five types of ownership
When we ask "who owns digital", we're often wrapping lots of different questions into one word. Pulling it apart should make it easier to work out which aspects have been assigned and which have just been assumed.
Hi, my name is Ash, I'm an advisor and strategist. I help cultural organisations find focus and confidence when digital feels complicated or overwhelming
For two decades I've worked with leaders and teams to build awareness, make sense of what matters, and to act.
I mostly work at the messy intersection of strategy, technology, teams, and audiences
Get in touch: [email protected]
Join the 700+ cultural leaders & practitioners who get my newsletter every week.
[email protected]
Subscribe
What others say
"Ash helped us make a complex project much easier to grasp and plan. He brought in an experienced external perspective with realistic and practical recommendations. Ash is such a good collaborator - reliable, trustworthy and reassuring."
"Ash has been an incredibly valued thought partner for the best part of a decade. He brings a tidal wave of energy and enthusiasm to strategic work, alongside a keen intelligence rooted in years of experience and pragmatism."
Newsletter subscribers:
"The only newsletter that I actually read all the way through, every week."
"Always interesting, and worth taking the time to read and digest."
"Gives my brain a chance to explore ideas outside of my normal day-to-day work."
"Highly likely to become your fave newsletter too"
"It's a weekly 'must read'"
"Always great brain food"